Our Story
Crep-À-Coer was born in the province of Bergamo.
Its mission is to take the old and bring it into the contemporary world, making it capable of evoking deep emotions.
We embrace our popular culture and provincial spirit to celebrate human dignity and the value of individuals.
Culture, honesty, craftsmanship, and authenticity. Nothing more.
How to note al fa , how we do it
Our brand combines respect for local cultural roots with a strong commitment to contemporaneity , offering products that embody tradition , sustainability and innovation .
In a world that never stops, we want to celebrate slowness and authenticity : an awareness in normalizing daily life made of these little things. The authenticity of a shared moment. That's why our products represent us, to the point of becoming part of us.
Le Coer Inn
Our answer to the question "Is it really necessary to produce new clothes?" is no . We prefer to start from what already exists, recovering pieces from Italian tailors who have made history.
We find them, we recover them, we transform them, doing research and bringing them back to our cultural dimension, without appropriating them. Sometimes we distort them, other times we let them speak for themselves. From shirts to scarves, from jeans to sweaters, each piece is the result of a cultural research that brings tradition into street culture, without betraying its essence.
A new Provincial Culture
Crep À Coer starts from a culture of recovery. It is not just about giving new life to materials and objects, but about telling stories that intertwine and enrich themselves over time. Every corner of our land has a story and is waiting for new chapters to tell.
We want to take back and return to street culture and to the new generations those places and moments that are part of the province, but that today risk ending up in oblivion: the tavern, the square, the bars of the village, the cinema of the oratory, the soccer field, the kiosk with the plastic chairs, the feast of the patron saint.
Passing the baton
To the love for one's land, root and prison, the point of reference that binds to life. To simplicity. To archetypes, to rhythms. To men and their stories, often desperate, always restless. To those who feel alone. To the same sounds, smells and tastes that we always carry inside us. To departures, to returns. To farewells.
Our history has brought us this far, and today the only thing we can do is carry on the baton . Because it is ours, and ours alone.
Costumes are the visible expression of culture over time and, as such, they change and evolve. It is up to us to decide how .
